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The path from the little girl in her mother’s high heels to dad’s shoe designer

July 16, 2014
July 16, 2014

 

The shoe collection by Sandra Djordjevic

“The human foot is a masterpiece of engineering and a work of art.” – Leonardo da Vinci

The most beautiful thing we can experience is what is mysterious. This is a basic sense which stands in the bud of every art and science…

Blue Ocean Shoe by Sandra Djordjevic

Sandra Djordjevic (The Shoe Queen), born in Budapest, lived in Subotica and Belgrade, graduated a four-year university London College of Fashion and completed a Bachelors degree of shoe designer. This pleasant, friendly, smiling girl is very optimistic and believe in own decisions and work. There is always enough motivation for her to progress and look into the future, without any reference to the past.

Her mother Mrs. Stylist scolded her very often from early childhood, because The Shoe Queen was always wearing mom’s favorite high heels, posing in front of the mirror and walked all day in them secretly. Mrs. Stylist is a passionate fan of beautiful, unique and sophisticated high-end shoes whose impressive collection and features owns. She is known as fashionable and stylish attractively dressed woman. Her father Mr. Brand also pays close attention to the beautiful clothes, but he is above all famous great connoisseur of branding. He is creator and owner of a significant number of well-known Balkan’s food brands. Miss Painter, her only three-year younger sister, is here to assess the shoe designs objectively because her generation is one of the target groups. They love to dream and plan together about the future shoe store.

Red Sea Shoe by Sandra Djordjevic

Yin and Young Ballerina Shoe by Sandra Djordjevic

The Shoe Queen is due to contact with the beautiful and creative fashion styles of her parents she fall in love with fashion, but the main reason why she choose to become a shoe designer is because she saw shoes as sculpture. Shoes are complex products and the source of ideas for their creation is unlimited. She always wanted to create something different and unique in order to create her own shoe brand that will allow women to wear the most comfortable, beautiful and luxurious hand-made shoes. These shoes need to make every woman irresistible and unique.

The university in London was chosen because it is one of the most prestigious in the world. Studying at London College of Fashion allows you to pass the path from designing on paper to hand-made your own shoes. At the beginning of the year, students first discuss with the professors about the ideas that they want to turn in their shoes, and then pass through a practical workshop and making shoes by hand. Their knowledge is immediately put into practice. Through education students pass a complex path from the idea to a business model- where and how to sell shoes and create their own brand. They learn to design, pattern cutting, choose the right materials, method of bonding, assembly, foot position, the impact on the comfort and getting special effects, finalization, packaging, branding and finding customers. The whole process is based on a constant curiosity and exploration. Skills that Sandra has are curiosity, creativity and skills that allow her to turn every idea into a captivating shoe and to push herself constantly to improve knowledge and to organize her own business and brand. An important spice in the realization of the dream of a little girl from mother’s shoes who is infected by dad’s knowledge of branding, is the generous support of family.

Her cities Budapest, Subotica, Belgrade and London have different associations, smell and taste. Budapest leaves memories from her early childhood and still captivates with its beauty. Subotica and Belgrade are symbols of families and some treasured friends, and London is the place to achieve her dream and love life. The Shoe Queen finds inspiration in different ways. Very often she starts a collection without any specific ideas and then from the first drawing lines, shoe creations are born.

The shoe collection by Sandra Djordjevic, The Shoe Queen, is now filled the page Olivetti World’s blog, and very soon will adorn maybe your legs and get your favorite pair, without which you fill at any moment something important is missing.







0 Comments/in Announcement, Drivers, OIivetti Life, Talents, Ticket to love, Uncategorized /by Olivera Imbronovic

Learn from yesterday, live for today- hope for tomorrow

February 1, 2014
February 1, 2014

Learn from yesterday, live for today, hope for tomorrow. The most important thing is to never stop questioning” Albert Einstein

Three friends from Belgrade Miss Past, Miss Today and Miss Future came to Palic to spend a weekend. They chose the most romantic hotel “Prezident Palic“. They made a dynamic program of the weekend: Friday night is reserved for the nearby authentic Vojvodina’s farm restaurant. On Saturday they will visit the Lipizzaner farm and enjoy the Palic wines in the wineries. Lunch will be in a fish restaurant overlooking the lake. The afternoon is designed for sledding in the snow. Sleds pulled by horses around the famous farms, and will spend the night in the spa and wellness center of their hotel. Sunday are earmarked for walks and visiting the ZOO. The Sunday lunch will be in the famous restaurant in the center of Subotica.

The first night with drinking wine, eating the local food from Backa kitchen and music of tambourine, three best friends enjoy the time in a women’s talks. Miss Past, the lawyer, talks about the details of her past job in a foreign company where she spent ten years, but she left it three years ago. Her current job is in the private local company where she fully depressed and not coping in new situations.

Miss Today, the life coach and psychotherapist, is known as a woman with an attitude that can befall in every situation and swim in all time and knows to be in the right place. “Remembering the past is quite natural. Our memories of people, places and good experiences can be valuable and worth from time to time. If we accept that we learn from the past, and unpleasant memories may be useful for us occasionally. When you live in the past, appreciate the present and missing the chance to enjoy in the present moment and prepare for the future. “- said Miss Today, after a song that touched their heart.

Miss Future is a web designer and tries to understand why Miss Past likes the past job. She carefully selects the words: “Dear Miss Past, it’s nice that you treasure the nostalgic experience of your former job …. Let’s imagine what will be you’re the future job. You’re in a transitional period. Everything passes like this wonderful evening. Listen the song …”

Miss Present finds the peace of paper in her magic. It is the list of useful learning how to use past, now and the future. She smiled and is happy to share all the tips with her dear friends:

Discover the real reason why you are living in the past. What’s that in the past was so much better/worse than today? What can you do to your present circumstances to be better than your past experiences?

Set the life goals and make plans for the future. If you aspire to be happier tomorrow, it is less able to look back on the past. Dream your aims come true! Do not limit yourself to thinking “that’s impossible “.

Get a life coach. If you need extra motivation to focus on the present moment and the future, find a life coach.

Appreciate what you have now. Forget about what you’re missing. Even if you feel that you need a lot of things to achieve your goals, be grateful for the present moment and for all that you have.

Separate only five minutes before you fall asleep and think of all the positive things that happened during the day. It can be quite simple experiences such as a conversation with someone you love, a delicious dinner with friends, the comfort of the bed, hugging a loved one or a memory of something funny that happened over the day. All of these “little things” that should be respected!

0 Comments/in Announcement, Coach-events, Drivers, Networking, OIivetti Life, Ticket to love /by Olivera Imbronovic

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