“The human foot is a masterpiece of engineering and a work of art.” – Leonardo da Vinci
The most beautiful thing we can experience is what is mysterious. This is a basic sense which stands in the bud of every art and science…
Blue Ocean Shoe by Sandra Djordjevic
Sandra Djordjevic (The Shoe Queen), born in Budapest, lived in Subotica and Belgrade, graduated a four-year university London College of Fashion and completed a Bachelors degree of shoe designer. This pleasant, friendly, smiling girl is very optimistic and believe in own decisions and work. There is always enough motivation for her to progress and look into the future, without any reference to the past.
Her mother Mrs. Stylist scolded her very often from early childhood, because The Shoe Queen was always wearing mom’s favorite high heels, posing in front of the mirror and walked all day in them secretly. Mrs. Stylist is a passionate fan of beautiful, unique and sophisticated high-end shoes whose impressive collection and features owns. She is known as fashionable and stylish attractively dressed woman. Her father Mr. Brand also pays close attention to the beautiful clothes, but he is above all famous great connoisseur of branding. He is creator and owner of a significant number of well-known Balkan’s food brands. Miss Painter, her only three-year younger sister, is here to assess the shoe designs objectively because her generation is one of the target groups. They love to dream and plan together about the future shoe store.
Red Sea Shoe by Sandra Djordjevic
Yin and Young Ballerina Shoe by Sandra Djordjevic
The Shoe Queen is due to contact with the beautiful and creative fashion styles of her parents she fall in love with fashion, but the main reason why she choose to become a shoe designer is because she saw shoes as sculpture. Shoes are complex products and the source of ideas for their creation is unlimited. She always wanted to create something different and unique in order to create her own shoe brand that will allow women to wear the most comfortable, beautiful and luxurious hand-made shoes. These shoes need to make every woman irresistible and unique.
The university in London was chosen because it is one of the most prestigious in the world. Studying at London College of Fashion allows you to pass the path from designing on paper to hand-made your own shoes. At the beginning of the year, students first discuss with the professors about the ideas that they want to turn in their shoes, and then pass through a practical workshop and making shoes by hand. Their knowledge is immediately put into practice. Through education students pass a complex path from the idea to a business model- where and how to sell shoes and create their own brand. They learn to design, pattern cutting, choose the right materials, method of bonding, assembly, foot position, the impact on the comfort and getting special effects, finalization, packaging, branding and finding customers. The whole process is based on a constant curiosity and exploration. Skills that Sandra has are curiosity, creativity and skills that allow her to turn every idea into a captivating shoe and to push herself constantly to improve knowledge and to organize her own business and brand. An important spice in the realization of the dream of a little girl from mother’s shoes who is infected by dad’s knowledge of branding, is the generous support of family.
Her cities Budapest, Subotica, Belgrade and London have different associations, smell and taste. Budapest leaves memories from her early childhood and still captivates with its beauty. Subotica and Belgrade are symbols of families and some treasured friends, and London is the place to achieve her dream and love life. The Shoe Queen finds inspiration in different ways. Very often she starts a collection without any specific ideas and then from the first drawing lines, shoe creations are born.
The shoe collection by Sandra Djordjevic, The Shoe Queen, is now filled the page Olivetti World’s blog, and very soon will adorn maybe your legs and get your favorite pair, without which you fill at any moment something important is missing.
Learn from yesterday, live for today, hope for tomorrow. The most important thing is to never stop questioning” Albert Einstein
Three friends from Belgrade Miss Past, Miss Today and Miss Future came to Palic to spend a weekend. They chose the most romantic hotel “Prezident Palic“. They made a dynamic program of the weekend: Friday night is reserved for the nearby authentic Vojvodina’s farm restaurant. On Saturday they will visit the Lipizzaner farm and enjoy the Palic wines in the wineries. Lunch will be in a fish restaurant overlooking the lake. The afternoon is designed for sledding in the snow. Sleds pulled by horses around the famous farms, and will spend the night in the spa and wellness center of their hotel. Sunday are earmarked for walks and visiting the ZOO. The Sunday lunch will be in the famous restaurant in the center of Subotica.
The first night with drinking wine, eating the local food from Backa kitchen and music of tambourine, three best friends enjoy the time in a women’s talks. Miss Past, the lawyer, talks about the details of her past job in a foreign company where she spent ten years, but she left it three years ago. Her current job is in the private local company where she fully depressed and not coping in new situations.
Miss Today, the life coach and psychotherapist, is known as a woman with an attitude that can befall in every situation and swim in all time and knows to be in the right place. “Remembering the past is quite natural. Our memories of people, places and good experiences can be valuable and worth from time to time. If we accept that we learn from the past, and unpleasant memories may be useful for us occasionally. When you live in the past, appreciate the present and missing the chance to enjoy in the present moment and prepare for the future. “- said Miss Today, after a song that touched their heart.
Miss Future is a web designer and tries to understand why Miss Past likes the past job. She carefully selects the words: “Dear Miss Past, it’s nice that you treasure the nostalgic experience of your former job …. Let’s imagine what will be you’re the future job. You’re in a transitional period. Everything passes like this wonderful evening. Listen the song …”
Miss Present finds the peace of paper in her magic. It is the list of useful learning how to use past, now and the future. She smiled and is happy to share all the tips with her dear friends:
Discover the real reason why you are living in the past. What’s that in the past was so much better/worse than today? What can you do to your present circumstances to be better than your past experiences?
Set the life goals and make plans for the future. If you aspire to be happier tomorrow, it is less able to look back on the past. Dream your aims come true! Do not limit yourself to thinking “that’s impossible “.
Get a life coach. If you need extra motivation to focus on the present moment and the future, find a life coach.
Appreciate what you have now. Forget about what you’re missing. Even if you feel that you need a lot of things to achieve your goals, be grateful for the present moment and for all that you have.
Separate only five minutes before you fall asleep and think of all the positive things that happened during the day. It can be quite simple experiences such as a conversation with someone you love, a delicious dinner with friends, the comfort of the bed, hugging a loved one or a memory of something funny that happened over the day. All of these “little things” that should be respected!
“Convinced” is for changing mental beliefs. Persuasion is change of belief followed by action.
Be convinced that these ideas are true and persuade your fellow writers, thinkers, and speakers of their correctness.
Know that the special functions of these words are obvious to marketers of products, for instance. She not only wants to convince the client of the benefits of the product, but she wants to persuade him to take action and buy it.
Convince yourself to get these words right. Persuasion is a process. A hoped-for result is to convince.
Here is another such example: She is convinced he is the right man for her to marry. No one persuaded her, but she is convinced.
There is a difference in meaning, but that is a different point. Compare:
(1) I persuaded Alisa that he should go to the cinema.
(2) I convinced Alisa that he should go to the cinema.
In (1), the focus is on the process of argument; it’s a step anticipating a successful conclusion. In (2) the focus is on the result; the conclusion has been successfully achieved. In this pair of examples, the nuance is inconsequential; but in (3) and (4) a contrast is drawn:
(3) I persuaded her to go, but she wasn’t convinced it was the right thing to do.
(4) I found her argument persuasive but not convincing.
The lack of synonymy is illustrated by the impossibility of reversing the verbs:
(5) I convinced her to go, but she wasn’t persuaded it was the right thing to do.
(6) I found her argument convincing but not persuasive.
If you have been persuaded, then you have chosen to agree with those you previously disagreed with. In the latter case, it may not be so much that you’ve found an argument you agree with so much as you’re indulging someone who has appealed to you, either positively or negatively.
Prefer “convince” when the change of opinion must be definite or to emphasize the role of whomever did the convincing. Prefer “persuade” to draw attention to either the arguments used or the individuals doing the arguing, to emphasize reluctance on the part of the persuaded, or when you need the word to contain more vowels.
We are convinced by evidence or arguments made to the intellect
We are persuaded by appeals made to the will, moral sense or emotions.
I’d also add a further subtle distinction that we are convinced to think something; persuaded to think & dosomething.
The implication of this for marketing is significant. I couldn’t care less if you were convinced that my product or service is better than my competitors product or service if I haven’t also persuaded you to do something about it – buy it, support it, donate to it, tell your friends about it.
“The most successful people in life are the ones who ask questions. They’re always learning. They’re always growing. They’re always pushing.”
When you ask a question, your brain fires off a bunch of neurons to find answers, seek patterns, take in data and make decisions. It is wired to seek and find solutions. So, the second a question is posed, the brain starts sorting through a Rolodex of relevant information in search of the answers. It flips through memories and emotions, visual cues and explicit memory.
Over the years, Mr How and Mr Why learned that there are five questions in particular that the most successful people ask themselves. These are fundamental questions that lead to all the other important questions people ask.
The five questions are: Who, What, Where, When, and Why?
Who am I?
Before you can be successful in life, you have to know who you are. Because as you become successful, many people will want you to become something you’re not. As the demands of life grow, if you’re not careful, your freedom declines.
What do I love?
What you love will also define success for you. For some, family is success. For others, it’s a thriving business. By understanding what you love, you can adjust your priorities accordingly and achieve your definition of success.
Where can I grow?
Successful people push themselves to grow with asking questions. How can you become a better partner in business and in life? How’s your health? Are you exercising and dieting? What are your financial goals for the next year? How can you achieve them? Questions like these lead to establishing goals that push you past your comfort zone, allow you to grow, and help you become successful.For example, instead of saying: “Why am I not successful?” “You may ask: “What can I do today to become more successful?” And, feel your brain and behavior moving to the launch pad.
When should I act?
We should always be moving forward with our goals and financial education, but prudent people also plan, and they do so with the help of advisers. As the old proverb goes, “Without counsel plans fail, but with many advisers they succeed.”
Why am I doing this?
The most successful people are mavericks who aren’t afraid to ask why, especially when everyone thinks it’s obvious.
Successful people cut through the clutter and details of life to see clearly why they are doing something or why something should be done.
This post addresses the two future challenges for organizations: stress and grapevine management. Changes in companies and organizations, where one of them will be shown as an example in M company, create a strong role of informal communication network as well as stress-related situations. Effective managers should pay attention and significance not only to carrying out results in selling and making profit, but also to focus upon humans, open formal communications, performing organizational culture and atmosphere for smoothing stress. Also they have to use the grapevine as supplement communication channel wherever and whenever they can.
The M organization was focused on the expenses and production volume as the factors of success for ten years. All the inherited employees (about 150) and managers (executive manager; commercial, finance, production, export-import, transport and purchasing manager) have kept their positions from the very moment of ownership change occurred. They are much disciplined, good in keeping administration and hard-working but with bad internal communication. The goal was to keep them, due to the company’s long term success, well-experienced and familiar with production, customers and suppliers.
The M companies’ new six managers had a habit to chat and pass the information during everyday coffee break in the office of quality-control manager. One day at the same break, the quality-control manager, a man, came in with the outbreak news that the new general manager would be put on that post from October. He knew that the potential candidates were two guys from his previous company. One of the potential guys from the rumour was officially promoted two weeks later. A lot of very important M companies’ news and information continually break out through this informal communication network.
Scenarios such shown in the Case I are inevitable part of employees’ relationship in every enterprise. “The network helps employees make sense of the world around them and consequently provides a release from emotional stress and all informal information is undocumented”. (Davis, one of the leading authors on the subject, 1971; Mishra 1990)
There are two communication networks, formal and informal, among individuals. “The formal system provides information regarding the organization to the employees through different media. The formal network, made up of memos, reports, staff-meetings, conferences, company-newsletters, official notices, is highly documented and such has very little chance for change” (Mishra, 1990, p. 214). The major informal communication in an organization is the grapevine. Davis (1971) stated “…the grapevine is natural part of company’s total communication system… it is a significant force within the work group, helping to build teamwork motivate people, and create corporate identity.” Almost all the information within the grapevine is undocumented, open to change, interpreted as it moves through the network, fast moves.
The grapevine helps people to satisfy a natural need and desire to know what is really going on and gives employees a sense of belonging. It is played by rumour and gossip. Michelson and Mouly (2000) concluded that there is “…more in common between rumour and gossip to construct a unified interpretation.” “For this reason the terms “rumour” and “gossip” are used interchangeably and are taken to mean “informal communication transmitted to another person to persons, irrespective of weather or not the communication has been established as fact” (p.341).
One study carried out by De Mare identified that 70% of all communication in organizations goes through the grapevine (Crampton et al, 1998). Other researchers show that the grapevine is accurate and pass messages faster than formal communication network. The accuracy rates range is estimated from 75 to 90%. Even the high percentage of grapevine message is truthful; the missing last 10% is often the most important part of the essential of truth.
The grapevine, as expression of employees’ natural motivation to pass the information, is a changeable, dynamic, fast and varied as people are. “It is jumps from department to another and from any level of management to another”, cited by Mishra (1990). The grapevine fast moves upwards, downwards, horizontally, vertically and diagonally, within and without chains of command, between workers and managers, and even with or without a company and it is continually activity.
Since the grapevine arises from social interaction, it is the exercise of employees’ freedom of speech and natural normal activity. It starts in the car, at parking lots, when everyone has arrived at work, it takes place around corners, in meetings, offices and especially by the coffee machine, during the breaks and lunch hours, it continues after work time at the local bar, or at the companies’ sports and relaxing pools.
As an activity, rumour/gossip widely practiced in every organization, the results of the study done by Crampton et al (1998) indicated that grapevine activity will increase within four conditions:
1) during times of uncertainty,
2) when the subject matter is important
3) in an insecure environment where formal communication is poor or lacking, and
4) when the subject matter is ambiguous.
The grapevine formula, their study developed and adds two factors, is simple and incorporated prior research conducted by Allport G. (Mishra, 1990; Crampton et al, 2000). Allport (1947) described two conditions as controlling activeness of the grapevine and suggested that the intensity of a rumour (R) is determined by the importance of the subject to the speaker or listener (I) and by the ambiguousness of the facts (A). The relation between this two is given by following formula: R=IA.
This formula means that rumours grow and spread along the grapevine in direct proportion to the importance of the subject to the person and the lack of fact to the topic issue.
Crampton et al (2000) findings showed that the intensity of rumour/grapevine (R/G) is determined by four factors:
1) breakdown of formal communication (CB)
2) uncertainty (U)
3) importance of the information (I)
4) ambiguity (A).
The relation is as follows:
R/G=F(CBxUxIxA).
They stated that the environment and the organizational culture are also important indicators of the increasing the grapevine activity.
Studies suggest four categories of rumour (Mishra,1990; Michelson and Mouly,2000). The first of these “pipe dream” or wish fulfillment expresses the hopes of those who circulate it and it is the most positive. It often helps to stimulate the creativity of others as well as the solution to work problem. The second category is that of anxiety or bogie rumour. It is driven by employees’ fear and anxiety. The third type of rumour is “wedge drivers” or “aggressive rumour”. It tends to demeaning to a company or individual and tending to cause disagreement. The final type is “Home stretchers” or the anticipatory rumour. It is participated by the situation of ambiguity or by missing for a formal announcement. The Case I illustrates the “home stretchers”.
Michelson and Mouly’s (2000) research uncovered “…that despite the commonly-held and entrenched view that women are largely responsible for instigating and perpetuating organizational rumour and gossip, a review of the evidence fails to support this claim” (p.339).
According to Davis (1971) and Mishra (1990) there are four different chains/structures of the grapevine network:
The Single Strand Channel-“Each person passes the information to the next person.”
The Gossip Chain-“A simply tells everyone with whom they come in contact.”
The Probability Chain-“In this case A makes random contact with F and C and passes the information”
The Cluster Chain-“Here A tells contacts, B and F, who make work with A. “
The key members in the grapevine activity are: the first Bridge or Key Communicator (from whom rumour starts because he is both receiver and passer of the information. In the Case I it is the control-quality manager), the second Bagger or Dead Enders (they are privileged to hear but never pass the rumour), and the Beaners or Isolate (the outsider of the grapevine) (Mishra, 1990).
According to all studies (Monczeka et al,1973; Mishra, 1990; Crampton et al, 1998) the grapevine has a lot of positive aspects in an organization:
1) it can be useful as supplementing formal channels of communication
2) it can carry the useful information with amazing speed
3) satisfy a natural desire to know what is going on
4) it can be used as early warning system as it in the Case I
5) direct communication line between people
6) it is a release mechanism for stress
7) a good converter of official company policies into employee’s jargon
8) the grapevine is a good indicator of health, morale, trends and productivity.
Monczeka et al (1973) in their study of management and white-collar employee perceptions of the grapevine found that it was viewed as an influential, but negative factor in the organizations communication networks. Despite that the rumour is the fact of life in all organizations. It has to be accepted as reality in the communication process and managers must recognize and accept the existence of the grapevine. Managers has to identify their and as well as their subordinates’ perceptions of both grapevine’s value and influence. The managers have an obligation to investigate the reasons of the employees’ perceptions of the grapevine. “They have to develop the ability to adapt to the presence of the grapevine”, (p.20) cite by Monczeka et al (1973).
Management has to use the proactive strategies to benefit from the positive aspects of the grapevine. It has to make the stable working environment, to make climate of trust, and supplies its subordinates with clear, steady, timely and accurate information. Managers have to respect the subordinates need to know what is going on in the organization and to understand its issue. They have to motivate employees to take an active role in communication meetings. The most successful organizational communications are these which are planned and never leave employees confused and frustrated. Effective managers need to supply their employees with both good and bad information. They have to correct false information concerning organizational policies, practices, and the future general plans. Managers have to make the regular evaluations system to assess the organizations’ communication effectiveness. (Mishra, 1990; Crampton et al, 1998)
Conclusions
The M company’s climate with a lot of changes and uncertainty is really fruitfully ground to increase the grapevine activity. Since that the company’s managers have to achieve organizational goals with satisfied subordinates respected their human and social needs and desires. They have to learn that open and health communication among employees and keeping them well-informed continually are the good way to make better business results and company’s climate. It is inevitable important for the new general manager to recognize that informal communication network is often used as the only company’s information resource of truth and news. He has to avoid the situation where the organizational communication too heavily depended on the grapevine, because it can lead to confusion and emotional hysteria.
Tourism is an economic activity of attracting tourists and meeting their needs, which rapidly grows in the globalized world. As demand for tourism increases, destinations compete and must be favorably differentiated from their competition as well as to have strong image position in the mind of tourists (Echtnerand Ritchie, 2003).
The topic of this dissertation is the development of the image of Serbia regarding leisure tourism and represents a very important and needed exploratory area for practitioners engaged in positioning destination as well as for academics trying to understand the destination image construct. In the global tourism market, which is the highest growing and strongest one, the management of place has been required in the countries, regions and individual destinations to develop adequate positioning strategies and effective plans that will clearly differentiate them from competitors on the tourist market (Baker, 2007; Prebezac and Mikulic, 2008).
Tourism, the fastest and largest economic sector in the world, is one of the fields where the development of the destination image could be effectively used. Destinations mainly compete based on their perceived images and attractions they made for the consumers which are facilitated by increased leisure time and higher income. The tourism image is a critical success factor of any destination.
The defining of the strategic approach to positioning Serbia as an attractive tourist destination at the international and regional market is currently on the turning point. Evaluation of potential for development of the destination image in the Serbian tourism industry regarding leisure is a great opportunity to offer tourists “impression about Serbia” in exciting way and to develop new leisure tourist offerings.
Horwath Consulting Zagreb shows in its report that Serbia has no image as tourist destination and it has not positioned itself in tourism. Serbia faces several challenges in the tourist market: to attract international tourist with positive values and attractions and to improve international competitiveness in tourism which has been hurt by previous politics and war. In order to change current situation and to position itself as an “attractive destination” Serbia begins with creating international competitiveness and focuses on identifying the attractions and tourist products (city breaks, business tourism and MICE, mountains and lakes, rural tourism, health tourism, special interests, events, nautical tourism, circle travel) which can be commercialized in the middle and long term strategy. According to the analysis done by Horwath Consulting Zagreb (2006) Serbia’s strengths are:
It is a country which hosts international tourists honestly with “the heart” making close and true relationship based on intimacy, understanding, tolerance, thus personal and professional respect;
It uses the tourism to expresses it’s pride, identity and all cultural and historical values and specialties
Serbia respects and makes a special attention to keep and protect all natural and cultural treasures;
Serbia is perceived by international tourists as reliable, interesting, trustful and clean tourist destination;
It will give different tourist products as results of rich and steady arranged resources and attractions structure.
Serbia regards tourism as a sustainable resource of income.
Serbia is expected to increase it’s tourist performances within the next 10 years up to around 20 million tourist nights, from which 50% foreign tourists, and that would enable income of 1,2 -1,5 billion EUR per year.
The tourist position of Serbia has to be made by three value systems:
Tourist valorization of “Balkan”- advantage in the promotion of tourist experiences in the “emotional” meaning, and because the “Balkan” has not been recognized yet as tourist destination.
Tourist valorization of Danube- in the whole navigable part of Danube Serbia is able to get “quick win” international market position, especially in Belgrade as the capital. Additionally, this is the advantage of Serbia to use Danube in its promotion as tourist destination.
Integral communication of “Serbian values” and “Made in Serbia”- Serbian values as are culture, people ready for parties, art and literature, warm reception, passion and pride, mix of traditional and modern, all of which are good resource to make short visits to Belgrade, touring around Serbia, river cruising across Serbia, events and entertainments, rural and spa tourism.
All three concepts are very interesting but additional researches are needed to choose the best solution to position Serbia and to develop the image of Serbia regarding leisure tourism. Research has to be done through exploring agencies, tour operators, and tourist managers and directly with clients.
The motivation for this research proposal lies in the fact that Serbia has to position its image on the international market and there is potential to implement leisure tourism in order to create a successful strategy.
Do you have theideas, goalsandknow howto reach them,butyou lackgoodassociates?
Be careful to whom and how actually you present own ideas.
Todayis the mostdifficult taskto find,attract and retaintalentedandgenuinepeople.The peoplewith whomwe liveand work arethe key to oursuccess.
Personnel selectionand especiallybusinesspartnersandthe partnersmust be doneby scientificmethods.Andno systemis perfect,because in the endpeopleelect people.
VeryoftenI havemade mistakes in the selection ofthepeoplewho were doing business.Iwas many time in the situation to decide fast, but in 90% it was veryexpensivecost because I elected unsuitable person. The first impression of the candidate guided my decion.
Professional speakers and trainers have long asserted that people make up their minds about people they meet for the first time within two minutes. Others assert that these first impressions about people take only thirty seconds to make.
As it turns out, both may be underestimates. According to Malcolm Gladwell, in Blink: The Power of Thinking Without Thinking(compare prices), the decisions may occur much faster – think instantaneously or in two seconds. His findings have serious implications for organizations.
It is therefore important for a candidate selection to establishthescientific methodsandto spendenough time.Selection of staffisselecting people regarding workrequirements,projectsand tasks.
The mainobjective of this selectionis toachieve a bettermatch between thedemandsof work,the conditions under whichthe work is doneand thegoals of the organizationon the onehand,and theability andcharacter ofthe manon the otherside.
There are different methodsof selection anda numberof techniques thatassist managersin predictingwhich of thecandidateswill besuccessful inmeeting thedemandsof work.Relianceon only oneof themwould be wrong. There are three setsof criteriain the selection process which must be satisfied:
1. criteria thatsatisfyselection methods
2. criteria thata candidatemust satisfythe
3.criteria thatorganizationsmust meet.
We should notbe afraid ofthe goalsand deadlines.They workfor youif yourespect theprocedure for the candidate selection.Projectsand ideasareeasy toimplementwhen you investtimeinselectingemployees, partners and managers.
Do not rushwith representing your ideas.Silentabout them, explore, examine, spendenough timein the candidate selection.Ifyou happen tohave skippeda phaseknow that you areverylikely“cast pearls in front of swine”.
What do you think of at first when you hear the glamor of Subotica and Palic packaged in a bottle?
It reminds me of wine Pinot Grigio packaged in a bottle. I had a fortune to get into the wonderful and seductive world of wine six years ago.
The world of wine, until a few decades ago, was shrouded great mystery. Great mystery of wine still lives in the Old World of Wines in France (see the link by clicking on ). But with the development of oenology and viticulture in the New World of Wine in Australia, New Zealand, South America and Africa, the wine is made available to curious and innovative consumers.
The New World of Wine is demystified leading to popularize wine drinking. Premium wines produced according to the principles of the New World of Wine with superior modern technology, carefully selected grape varieties, planting vines in relation to land use and marketing strategies have brought glamor among consumers.
If you have a fortune that the wine expert brings you to the world of wine and teaches you how to reduce the complexity to simplicity “nice and clean smell to start, simple and harmonious taste in the end,” than you learn how to love wine. It is because you understand how to enjoy them and wine becomes pleasure for you.
Learn a few tricks on how to chill wine, open a bottle, pour in the proper glass, spin glass and get to enjoy the smell first and then taste.
Glamour Palic and Subotica packaged in a bottle for me is Pinot Grigio from Subotica-Horgos sand. Subotica is a city of sand. The sand is golden. Gold is associated with glamor, kings, Sun; weddings.
It is a wine of crystal clarity, yellow with gray shades. Subotica-Palic region looks like Alsatian region. Pinot Grigio smells like sweet aromas of white flowers, a mix of Mediterranean spices, apple and pear fruit.
The hardest thing is to write about the glamour of your own city, because if you live in a city often forget the grandeur and beauty that our town has.
Subotica with this post will become the third city in the world which will be featured glamorous side. Immediately after New York and Baltimore showing it got its glamorous side.
According to the Baltimore post author, who is engaged in glamor side of cities, the glamorous side of the city lies in its beautiful buildings. Beautiful and luxurious buildings and their architecture have the power to make people, who live in it, feel good.
Our “Divas”, which celebrate this year 100 years of the date when citizens got their keys to use, are Gradska kuća(City Hall) in the heart of Subotica, and in Palic Ženski štrand (The Women Bath), Vodotoranj and Velika terasa (The Big Terrace.) They leave every passerby, guests and visitors of the building out of breath. The lavish beauty is a great magnet for tourists Visit Subotica and Visit Palić.
Fascinating combination of centuries-old divas are timeless elegance and mystery.
For many people, the world of the “glamor” evokes images straight from Hollywood movies 40tih: glitter, sculpted good looks and happy ending films with promising success and complete happiness.
The glamor, both old and new, is the value of something which is invisible, magic or charm, which can be difficult to resist. Many managers and owners of companies that make expensive clothes, brands, and luxury travel product are able to invest in the creation of the ideal of glamor designing expensive ads and creating the outstanding experiences for consumers.
And only a few brands manage to maintain “glamor” in its true meaning when the product, experience, service achieve consumers’ needs and dreams. It is important to make an impression and be real.
Our goal is to experience the “glamor” of modern witchcraft, presented in the right way, to be consistent with a convincing experience “pleasure and delight,” an integral part of the means of communication and marketing activities.
The glamor, glitter and luxury of “The Centennial Divas”are real. We need to nurture it and attract more tourists to enjoy. We got the task to make our great “Divas” preserve and cherish that adorn the lives of many generations.
The first thought on the glamor of Subotica is the Gradska kuća and marriage in the Velika većnica Gradske kuće. The Gradska kuća is celebrating the hundredth birthday. Our “Centennial Diva” embellishes and adorns our daily lives in Subotica!
It was a great honor to be two times in a responsible role, “The Wedding Planner & Organizer”, for the first time for my wedding, which took place for the New Year’s Eve ’06 and the second time this year when my friend Suboticanka married Parisian and celebrated their wedding here in Subotica and Palic.Project of wedding preparation lasted for three months, during which we organized the wedding, accommodation of guests from Israel, Britain, America, France and Serbia, the events before and after the wedding, the guides for the trip to Subotica and Palic, a program for the wedding and the time after the wedding.All the programs were printed in three languages.Wedding with the topic “The Best of Subotica and Palic” was realized due to the careful selection of all the necessary elements: the celebration in the Velika terasa, wedding in the Velika većnica Gradske kuće, a short tour of the city tour, accommodation in the best hotels of Subotica and Palic villas, variety of domestic food, wine and brandy, as well as other details and souvenirs from Subotica. The newlyweds are done superb role that guests arrive from all over the world, and the story of glamor and attractiveness of Subotica and Palic have made their own magic.I enjoyed both times in this role, firstly because it is a manager’s role and creating event experiences, then responsible role, occurred in Subotica, and a goal to delight newlyweds and wedding guests.The objectives are fulfilled marriages are concluded, the guests and the newlyweds enjoyed, budgets are adhered to. A wedding guest from New York wished to live here in Subotica and Palić. So he was more than impressed Subotica.Glamor of the wedding party came to the fore because the first occurred in New Year’s Eve, and the second occurred on sticks on the terrace with the international guests.I will gladly take role of “The Wedding Planner & Organizer“.
If you want to make your wedding glamorous, to delight your guests and newlyweds, and to save time and money which can spend on your dreaming honeymoon, please contact me.